Chapter 399 Li Shengli teaches his son
Li Chengzhi took over the next tasks from Li Shengli. For Li Chengzhi, finding people should be a relatively simple matter. After going to college, Li Chengzhi knew quite a few people in this field.
It is said that a university is a small society, which is very correct. The connections in the university provided Li Chengzhi with a lot of convenience. With the introduction of his alumni, Li Chengzhi quickly gathered the people needed in the factory.
In this matter, the only thing Li Shengli taught Li Chengzhi was to never mistreat the people who followed him, so Li Chengzhi did not stingily give these people low wages.
As for other workers, they were even easier to find. When Li Shengli opened the factory, he specifically looked for a place adjacent to two communes, and the women in these communes were very good workers.
Of course, Li Shengli did not only recruit people from these rural women. He built a dormitory building in the factory and recruited a lot of people from the city. Li Shengli also tried to recruit people from families with financial difficulties.
This job does not require any prior knowledge, it is all mechanical and repetitive work. As long as you complete the training and pay more attention to food hygiene in your daily life, this job is easy to get started.
As for the issue of raw materials, places like factories that need large quantities of raw materials do not buy these in the grain and oil market, but come directly from the factories. At this time, it is not Li Shengli who is begging others, but these factories are begging Li Shengli, especially those seasoning factories, which have been squeezed out by private factories and are about to go out of business. Why not seize the opportunity to sell more products?
Stable supply channels are not difficult to solve, but Li Shengli does not intend to interfere in these matters. This factory is used for his son to practice. As long as he does not lose money, Li Shengli generally does not care about Li Chengzhi's policies in the factory. Li Shengli mainly wants him to familiarize himself with the factory's production model.
With the guidance of Han Qiuyun and Li Shengli, Li Chengzhi dare not say that he is a good person, but he still has a conscience, especially the bottom line that Li Shengli set for him, which is food safety, the most important issue in this industry. After living a new life, Li Shengli has developed a little more conscience.
As Li Shengli's factory was completed, the equipment ordered by Li Shengli was also delivered to the factory.
The entire production of spicy strips is almost entirely carried out by mechanical equipment, with only a few places requiring manual labor.
The equipment has arrived and the purchase contract for raw materials has been signed. The next step is to open up sales channels.
Li Shengli and his eldest son were walking in the open space of the factory. Looking at the workers who were being trained on how to operate the equipment, Li Shengli began to teach his son.
"Xiaozhi, now that the factory has been built, what do we need to do next?"
"The next step is production and sales." Li Chengzhi thought about it and realized that these were the two things he would need to do next.
"You're right, but sales are not easy. How can we make people accept our products as quickly as possible?" Li Shengli continued to test his son.
"Hmm?" Li Chengzhi hesitated when he thought of this.
Open a shop? This is not a good idea. The cost is too high, and opening several shops just for spicy noodles is not worth it.
Then there are only the supply and marketing cooperatives and convenience stores.
Thinking of this, Li Chengzhi hesitated again. He hadn't figured out how to get these people to accept his products. This kind of thing can only be done through negotiation.
"Dad, let's go find the person in charge of the supply and marketing cooperative and ask them to put our products on the shelves. There should be no problem." Li Chengzhi thought about it and it would be quite expensive if it was just for advertising. This spicy snack factory has only been established for a short time and has already spent so much money. It's not known when it will really make a profit.
"What you said is a solution." Li Shengli first expressed his approval of Li Chengzhi's idea.
"Xiaozhi, take a look at the product our family produces first." Li Shengli took out the spicy strips produced by the experimental equipment from his bag and handed them to Li Chengzhi.
Li Chengzhi didn't understand what his father meant. He took the spicy strips from Li Shengli's hand and looked at Li Shengli in confusion.
"The spicy strips produced by our factory do not have any core competitiveness. This kind of thing can be easily imitated." Li Shengli tore open another bag of spicy strips and casually put one into his mouth to taste it. His craftsmanship is still guaranteed. The spicy strips are fresh, delicious and chewy.
"Dad, what you mean is..." Li Chengzhi is a college-educated man after all, and his knowledge and experience are still insufficient now.
"That's right. What we need now is to roll out the product nationwide as quickly as possible. It won't be long before other people will copy it. So we need to seize the opportunity and establish our brand first." Li Shengli knows spicy strips very well. Any small workshop can produce them.
"Then we will need to invest a large sum of money." Li Chengzhi does not have the courage to do so for the time being, as he is still very afraid of losing money in this business.
"Don't worry about that. Let's open the stall first." Li Shengli knows very well that if he doesn't act fast enough, others will be smart enough to seize the business opportunity. Not to mention distributing the products nationwide, the products will become specialty foods of each province.
"Then we have to advertise in newspapers and on TV simultaneously." Li Chengzhi also understood Li Shengli's idea, but if he wanted to do as Li Shengli said, he had to run this advertisement.
"That's why I'm telling you all this here now. What you need to do next is to negotiate a deal with the supply and marketing cooperative, as well as the placement of TV and newspaper ads. You need to negotiate all these things." Li Shengli unceremoniously pushed all these things to his son, calling it training.
"Dad, is there anything else to do besides these?" Li Chengzhi did not refuse. He was young and strong now, and wanted to make a career for himself. Now that his father had entrusted things to him, the knowledge he had learned in school would come in handy.
"Of course, although TV ads and newspapers are also very effective, there are still many families who cannot see them." Li Shengli thought of the so-called tasting activities in the future, "First, order some signs with our products printed on them, and then ask our factory's sales staff to go to some places with a lot of traffic to hold a tasting event."
The clever Li Chengzhi quickly understood what Li Shengli meant, which was to use the common people's love of free stuff to promote their own products.
"Dad, I understand." Li Chengzhi nodded and quickly wrote down what Li Shengli said.
"We can't just do this on our own. You can find a few more stores and expand this activity." Li Shengli remembered that he had been a hard-working salesman for a period of time in his previous life. He ran to merchants every day and was exhausted like a dog all day long.
"I've told you the idea. Let's discuss and come up with a price when the time comes. Also, don't let the sales staff suffer a loss. The most important thing in their business is sales volume. We must not adopt the practices of state-owned factories." Li Shengli was well aware of the drawbacks of large state-owned factories and repeatedly told Li Chengzhi to learn from the lessons.
(End of this chapter)