Chapter 178: Are Chinese Cows Unworthy of Eating Alfalfa?
Guo Yang called Ning Xiaojing and asked her to cooperate with the publicity department to integrate the order information of Huihuang and Alfalfa Agriculture and Animal Husbandry.
Then contact major media and online platforms for publication.
Alfalfa, or forage grass, has left very little impression on Chinese people.
I thought about it.
Guo Yang called his tutor again.
"Teacher, is there any news from the Grassland Industry Association recently?"
Weng Lixin said calmly: "The Grassland Association is preparing to draft a report and submit it to the Ministry of State Affairs. Several grassland scientists are ready to sign it."
Guo Yang's heart sank.
Since Professor Su Guozhou left office, although experts from the Grassland Branch have occasionally left office, the issue ultimately remains at the media level.
For dairy companies, it is like scratching an itch through a shoe.
They can manipulate national standards and use them as weapons to attack each other.
No matter how big the public opinion is.
How to change it is still up to this group of people to decide.
Therefore, the most fundamental way is to start from the top level. It’s a pity that Qu Yang has not yet found enough cases.
Without the boost from incidents like the "melamine baby milk powder" incident, it remains to be seen how much impact this report can have.
Guo Yang said: "Alfalfa Agriculture and Animal Husbandry has signed another order for alfalfa export with a foreign businessman."
"how many?"
"Alfalfa 11.2 billion yuan."
Guo Yang could hear the surprised voice coming from the phone, and then said: "Huanghui also signed an order of 1 million yuan."
Weng Lixin exclaimed, "Brilliance is really a blessing!"
"Jiahe is writing materials, preparing to add fuel to the fire of the grass industry."
"Okay! Send me a copy once the materials are written!"
By contacting various personal resources and channels, Alfalfa Agriculture and Animal Husbandry and Huihuang Seed Industry held a foreign trade order signing ceremony with great fanfare.
The local media from Jiuquan and Long Province all came.
As for those far away, Jiahe also sent the prepared materials to them, including the Meng Province Daily, Grassland Branch, Animal Husbandry Association, Business Circle, Economic Observer and other media.
For these media, it is a piece of cake.
The only exception was the Farmers’ Daily, which took Guo Yang a little more effort to get because of its high level.
Guo Yang then contacted Qu Yang and asked his men to summarize the various cases and data collected.
Also find TV stations willing to broadcast video material.
Give the complete set of backup data to the TV stations, and ask the local TV stations to file complaints with the General Administration of Quality Supervision, Inspection and Quarantine, the State Administration for Industry and Commerce, and the Ministry of Health.
Everything that can be done has been done, and things have deviated from the original history.
All Guo Yang could think of was to lead Hexi Dairy to work hard on its internal strength.
On the one hand, we asked the responsible persons in various places to speed up the signing and implementation of the three distribution centers and super-large ranch projects.
Don't fight for some dispensable policies.
At the same time, the Finance Department should stop hanging on to the major commercial banks and start the interview process first.
On average, each super-large ranch, including the introduction of high-quality dairy cows from abroad, requires an investment of about 2 million yuan.
Building 3-6 ranches by yourself will cost at least 6 million yuan.
In addition to large-scale ranches, Hexi Dairy will also need to build small ranches in various places in the future to meet the needs of fresh milk supply.
Invisible pressure instantly weighed on Guo Yang, causing the entire group's work pace to speed up.
Ning Xiaojing was wearing a white shirt that revealed her perfect curves, with a light makeup on her face. She was concentrating on processing documents at her workstation.
Someone knocked on the table.
Ning Xiaojing looked up and saw it was Luo Xiu. "What's the matter?"
Luo Xiu looked at his watch and said, "It's time for the boss's schedule."
Ning Xiaojing stood up in a panic and said as she packed up her documents, "I'm busy, I forgot. Go remind the boss."
"no need."
Guo Yang walked quickly out the door, and Luo Xiu followed closely behind him, "Hurry up, I'll wait for you in the car."
Ning Xiaojing looked at the two men who didn't even look at her, and thought, today's situation is in vain.
The car drove all the way to the Hexi Dairy ranch.
……
In various domestic media.
Forage companies and scientists are still demonstrating the importance of high-quality forage to the dairy industry and calling for vigorous development of the alfalfa industry.
But they are all limited to the circle.
The waves that occasionally arise in society quickly die down.
Gradually, some people began to lose heart.
"Oh, it's boring. After all, it's still these people. They don't take us seriously at all."
"Forget it. I might as well go back and publish a couple more papers with this time."
"Dairy companies are only thinking about expanding their milk source bases, and don't pay attention to the in-depth development of raw milk."
"Farmers raise dairy cows on a small scale. Their cows eat whatever they grow. How can it be nutritious?"
"We have been making a fuss for so long, why doesn't the government intervene?"
"How can we manage it? Industry standards are set by others."
Pengcheng, Zhao Manling is an online media practitioner and also a milk lover who drinks milk every day.
But she prefers the mellow milk.
I have tried many brands before, but I just didn't like the taste.
Especially big brands like Mengniu and Yili, the natural milky flavor of milk is completely absent. Instead, some small brands that mainly operate in the local market occasionally bring surprises.
That morning, she came to the company as usual and took out the milk that her friend brought back from abroad.
After taking a sip, Zhao Manling looked at her colleague drinking local pure milk and said, "Yiwen, you will never get tired of drinking Yantang milk every day."
"I never get tired of drinking it. I grew up drinking Yantang."
Zhao Manling pouted and admitted that Yantang was good, with a strong milky flavor and a smooth texture.
But you will get tired of drinking it after a long time.
When the working hours came, Zhao Manling also devoted herself to her work.
First, check if there are any hot news in traditional media, and if so, repost them online.
"Damn, who the hell is this Alfalfa Agriculture and Animal Husbandry? They signed such a big foreign trade order."
The exclamation caught Zhao Manling's attention. "Muhe Agriculture and Animal Husbandry? Such a familiar name."
"That grass-selling company! It has signed another 12.2 billion yuan foreign trade order!"
"How much? 12.2 billion?"
"I have also seen that the Economic Daily and the business community have also published related reports."
Zhao Manling also remembered it and then found related articles from other places.
The title and content of the report are not exaggerated, but simply tell the truth. But precisely because it is true, we can feel its impact more.
"12.2 billion yuan! Alfalfa Agriculture and Animal Husbandry has won another huge foreign exchange order."
"12.2 billion! Forage grass is exported, and high-quality alfalfa is favored by merchants from many countries."
The employees were talking about it, and they recalled the previous incident when several state-owned enterprises invested in Alfalfa Agriculture and Animal Husbandry...
"This Alfalfa Farm is quite something!"
“No wonder state-owned assets are interested.”
"Quick, move!"
"Everyone, please find the previous materials about China Development Bank and China National Grain Corporation investing in Alfalfa Agriculture and Animal Husbandry, revise them, and post them online."
After Zhao Manling finished reading the article, she instinctively picked up the imported milk on the table and discovered the blind spot.
“Why would an island country import high-quality alfalfa?”
"When did grass become so valuable?"
“Why is domestic milk not tasty?”
She remembered the many reports about forage grass in the past few days and quickly flipped through them.
"found it!"
She took out some materials.
“The king of forage grasses – alfalfa.”
“We should develop the alfalfa industry as we develop grain.”
“Raising good cattle starts with growing good grass.”
After looking for a while, Zhao Manling showed a look of sudden enlightenment, and then started typing on the keyboard.
The news that Pasture was back at sea spread like a virus.
People in the grass industry are excited!
The dormant thoughts were rekindled, looking at the huge 12.2 billion, it was like giving them a heart.
Fuck!
It is imperative to promote the development of alfalfa industry.
why?
Then why don’t you ask merchants from all over the world to come to China to import alfalfa?
With the help of some people with good intentions, Alfalfa Agriculture and Animal Husbandry has once again become popular.
And it is coming with an even bigger wave!
You Fuxian and Zhuang Ke were ready to face a new round of public opinion, but they soon discovered that people's gazes only stayed on them for a moment.
It moved again.
Zhao Manling's article was written.
After her direct supervisor read the title of her manuscript, he said nothing, just gave her a thumbs up and sent it out.
"A forage company from the Hexi Corridor, Alfalfa Agriculture and Animal Husbandry, has once again signed a foreign trade order of up to 12.2 billion yuan with merchants from island countries and other countries."
"Foreign merchants travel thousands of miles to import alfalfa from my country. What exactly is alfalfa?"
"It is the world's most important leguminous forage crop and is known as the 'king of forage grasses'. The alfalfa industry is known as the first workshop for milk production."
“Due to the frequent problems in our country’s dairy industry, a large number of alfalfa scientists have previously called for the development of the alfalfa industry.”
"These scientists believe that feeding alfalfa to dairy cows is the most ideal technical way to convert plant protein into milk protein.
Not only does the protein conversion efficiency is high and the quality is good, it is also absolutely safe. Combined with the high-quality crude fiber of alfalfa, it can be an efficient source of nutrients for dairy cows.
Feeding alfalfa hay according to scientific standards can fully ensure that the milk protein rate of the raw milk reaches above 3.0% and the milk fat rate reaches above 3.5%.
This will far exceed the current national standard for raw milk and be in line with international standards.
…Practice has shown that feeding high-quality alfalfa can reduce metabolic diseases in dairy cows, reduce the culling rate of dairy cows by more than 5%, and increase milk production by more than 20%. ”
"The export earnings of alfalfa agriculture and animal husbandry prove that our country is not short of high-quality forage grass."
"But according to industry insiders, few dairy cows in my country can eat grass, and most of them feed on low-quality feed such as straw..."
"Dairy cows have been fed low-quality feed for a long time, resulting in milk now being made of water and having very low nutritional value."
"As a result, domestic milk powder has been discounted for a long time and sold at a low price, while goat milk powder has entered the domestic market in large quantities at a high price."
"As a milk lover, I often feel ashamed for not being able to support domestic brands."
"Are Chinese cows not worthy of eating alfalfa?"
Zhao Manling's article quickly resonated with many netizens.
In recent years, the feuds of dairy companies have been brought up again and again.
They jointly suppress milk prices and grades, shifting market risks to dairy farmers, leading to dumping milk and killing cows;
Premature milk, reconstituted milk, excessive bacteria;
Privately push student milk into schools;
The processing workshop has extremely poor environmental hygiene...
These all happened after 2000. In just four or five years, one incident after another was reviewed again.
At this time, the General Administration of Quality Supervision, Inspection and Quarantine and other departments received a report from a TV station.
(End of this chapter)