Chapter 229 Who wouldn’t be proactive when picking up money?

October 10, the 26th day of the ninth lunar month.

Wang Chengguang led the team and many people accompanied him on the visit, even many leaders from Zhengzhou City came. Today is the day when the Xinghuo mobile phone is officially launched.

In the past year or so, more than 200 million Meizu M8s were produced, and more than 180 million were produced by factories in Zhengzhou. This is not just a matter of billions in sales, but the emergence of high-tech production lines and industrial bases has a new meaning for the development of the entire city.

The Spark mobile phone is even more popular.

When Wang Chengguang was interacting with Lei Jun and Pony Ma online and saying that he would suffer a loss of 1000 billion yuan if he sold 80 million units, even though ten days had passed since he first made the statement, the topic was still hot and the entire network was still being discussed.

Countless people first thought of the Internet giants, who spent a lot of money to grab market share and users during their rise, and gave many examples one by one, knowing that Internet operations are really expensive...

With so many precedents, will the war spread to offline? Everyone is really looking forward to it.

At least Lei Jun has already announced that the user experience of the new Spark 1 phone will not be worse than that of Meizu M8, but the price is scheduled to be 1900 yuan, which is enough to make the online world rejoice.

魅族M8是2380和2880两个价格，这高配16G的对比星火1都贵了900多啊。

Does the Spark phone have better performance? In fact, it really is better. After a year, the price of chips with the same performance will drop sharply. This is the same from the computer field to the mobile phone field.

Lei Jun compared the purchase price in 2010 with that of Meizu M8, and the quality of the various parts and components purchased will be further enhanced.

Right now, the Spark phone has not launched any pre-sale or reservation mode, otherwise the orders would have taken off. The reason for not launching those is because of production capacity...

The Xinghuo mobile phone factory, which took nearly a year to open in Zhengzhou, operates in three shifts, with each shift lasting 8 hours. The night shift salary is doubled, and the maximum monthly output of mobile phones is over 30 units.

The yield rate is controlled to the highest level, and the best result would be if 30 units can be sold to the market.

It will take several months to achieve sales of 100 million units. After all, this is a newly started mobile phone factory and cannot be compared with Foxconn, which has complete production line technology in other regions. After Foxconn's original trajectory expanded in Zhengzhou, let alone how many Apple mobile phones it produced per month... There were nearly a hundred production lines, hundreds of thousands of workers, and a daily output of tens of thousands or hundreds of thousands of units.

But Xinghuo has to take one step at a time and can only continue to expand over time, build new factories and new plant areas, and continue to recruit workers to expand production capacity.

The words have been spoken out, and it has become popular on the Internet. The monthly sales of 30 units are probably not as fast as the speed of online orders. Apple's mobile phone is deliberately using hunger marketing, and the production capacity of the Spark mobile phone has not yet been fully expanded.

When the crowd reached the end of the tour and saw the first mobile phone being assembled by skilled workers and turned into a finished product, they immediately burst into warm applause.

As for where the skilled workers come from, most of them are from Foxconn and Meizu M8.

When the crowd was still looking at Wang Chengguang, Wang Chengguang smiled and pushed Lei Jun out. "The Spark phone was first discussed with me by Mr. Lei, and it is the result of Mr. Lei's one or two years of hard work. Today, the greatest honor should go to Mr. Lei."

Although Lei Jun felt embarrassed, he nodded happily and walked over, took the first mobile phone and started to install the phone card.

Tried to make the first call.

Before this, I had also obtained licenses from relevant industry and information technology units. From the moment the SIM card was installed on this phone, I could say that a new era had begun.

………………

At night, the autumn wind is everywhere.

Wang Chengguang walked out of the dinner party, got caught in the autumn rain, and got into the car. He grabbed a Xinghuo mobile phone and started using it to try it out.

Wang Manni started the car and went back to the villa, smiling in surprise, "Sister Jingjing, Sister Xiaowei and I played for several hours. Whether it was browsing Weibo, watching Xinghuo videos or playing games, the performance was very good."

"I didn't encounter any issues like the phone getting hot while I was playing. The smoothness and operation process were very good. It feels much better than the M8."

The monthly production capacity is only more than 30 units with three shifts, which is equivalent to more than 2 units a day. From this morning till now, almost everyone who uses it has one or even several units. This also requires everyone to use it more and give more feedback to facilitate the development of the Spark phone.

Wang Chengguang had people give away a large number of them, whether it was directly given by executives of the Spark Group, or employees who randomly drew prizes by chance, or the school leaders of Beijing University of Architecture and Technology, and now friends from the Department of Mathematics at Peking University...

This phone is not expensive, and the fact that it is produced by Starfire has a different meaning.

Wang Chengguang smiled and said, "Contact the Weibo department and ask the system to update the new version to display the brand and model of the mobile phone users. Then ask Lao Lei to post a few Weibo posts to promote it."

"At this stage, let's first collect a batch of machines and sell them before the opening day of the Asian Games."

There are only 16 days left to the opening day of the Asian Games, and three shifts can only produce hundreds of thousands of units. Selling mobile phones at an overall loss can give users the gimmick of getting the best deals. This will be more popular than when Meizu M8 was first launched on the market.

It is estimated that 16 units of Spark 1 can be sold out in one day. After all, in addition to offline physical stores, there is also the retail channel of Spark online store.

Up to now, the computer-selling middle team of Xinghuo has opened physical stores from the Hailong Building in Beijing to the Zhengzhou Science and Technology Market, etc. It is only a matter of adding a mobile phone channel to the physical computer retail stores.

Impatient users can place an order online and then go to the physical store to pick up the phone and complete the entire transaction.

Those who are not in a hurry will naturally wait to place an order and then have the goods shipped from physical stores using various express delivery groups.

Wang Manni nodded. "This production capacity is not enough. You want to sell 360 million units in a year. The production capacity is not enough? Three shifts can only produce million units a year."

Wang Chengguang smiled and said, "We are already expanding. Don't worry, Foxconn has many experienced people. What we lack now is the production line. It's not me who is anxious now, it's Xiao Ma who is anxious. Once Apple and Meizu, including Samsung and other mobile phones that will explode in the future, start charging platform fees one by one."

"If Big Penguin wants to avoid being slaughtered so harshly, it can only promote the Spark phone more."

Brother Yangzhu is getting impatient, and Xiao Ma must have realized it long ago. He initially invested 100 million US dollars in the mobile phone factory, and at that time he really didn't consider the strategy of cutting big losses from the game factory.

Knowing that Apple collects taxes is one thing, but the Android system...the original trajectory did not come to fruition until 2014.

Zhengzhou is the city that is pushing the expansion of factories the most. Ma Ge, the production line manager, will be of great help. Foxconn has a large number of employees that can be poached. It is a perfect logical closed loop. ………………

Time is like water.

November 2010, 11, this is still not the Double Eleven Shopping Festival. Today is just the day when the Xinghuo mobile phone has been brewing online for nearly a month and has been stockpiling products for 11 days for sale.

15 mobile phones were sold in 1900 days, 0 of which were put on the Xinghuo online store for a retail price of yuan. They were sold out in one hour as soon as they were put on the store at midnight.

This is a record created by the Xinghuo online store, with sales of 1 million yuan in one hour. The record is not very significant, but the Xinghuo mobile phone has really become popular, and corresponding physical stores in Beijing, Shanghai, Yangzhou, Shenzhen and some provincial capitals have also opened.

People started queuing up to shop in the middle of the night.

By 12 noon, the first batch of 15 units were all sold out. They were out of stock, really out of stock. Whether online or offline, there were people queuing up everywhere to buy them.

This is the influence of the reputation Wang Chengguang has built since his debut. If he says it is a bargain for netizens, then netizens are willing to believe it.

Since the morning, Weibo users have been showing off one after another, posting Weibo tests on their mobile phones to find out whether they can leave a label of the phone model and brand. It feels super interesting.

Zhu Suosuo, who has already arrived in Guangzhou and is familiar with the venue, followed the crowd and posted on Weibo, "The Asian Games are about to start. Let me take a look at the Guangzhou Olympic Center Stadium. I hope I can run a good result here."

As soon as the Xinghuo Phone 1 tag on this Weibo appeared, countless fans of Zhu Suosuo started to post comments asking her for support and grabbed a batch of phones.

Xinghuo is giving out benefits, I feel so sorry if I didn’t get one!

Of course, there was no shortage of other big Vs showing off their Apple phones during this process. One big V took the initiative to @朱锁锁, "I admire Ms. Zhu's strength in the track and field arena, but I still want to say that the performance and quality of the iPhone 4 should be much better than the Spark 1. I would like to advise netizens who want to get a bargain that 1900 yuan is still 1900 yuan, not 19 yuan!"

Whether they were conquered by Apple and became Apple fans, or admired the sheep, or were paid to do things, when Apple's hunger marketing was broken by Spark, and the topic, popularity, and popularity were greatly reduced, someone would definitely want to do something.

Zhu Suosuo did not evade the question and decisively replied to the other party and started @ Lei Bushi, Jack Huang and others, "Let's admit what we should admit. This is the first time that Xinghuo has made a mobile phone. It is very good that it can do this. I agree with this report card. There is a quality gap between it and iPhone 4 now. We will try to catch up next time."

This is communicated in advance, and there are prepared response plans for various attacks.

Once the phone is actually on the market, it will definitely be attacked, otherwise Jobs would not have kept his eye on the Meizu M8 and filed a lawsuit.

Lei Jun quickly jumped out and said, "@Allnet, Spark 1 is not as good as iPhone 4. After all, you get what you pay for. We are indeed a little behind. From chips to memory to screen, all the parts and components combined, iPhone 4 costs more than 3000 RMB, while our Spark 1 is only 2500 RMB."

"There is a generational difference of several hundred yuan in parts functions, but our price is only 1900 yuan, not 4999 or 5999!"

Jack Huang is also gearing up for the product. "Learning from Mr. Lei @全网, the M9 we are developing at Meizu will also cost more than 3000 yuan from all the components. We will only sell it for around 2600 yuan, making a loss of 800 yuan to compensate consumers. As long as we are not strangled, I hope the M9 can really compete with Apple in terms of quality."

As soon as these microblogs came out, the Internet exploded again. Countless netizens were most concerned about what Lei Jun and Jack Huang said, that the total cost of all Apple parts and components is more than 3000 yuan...

The prices in mainland China are 4999 and 5999!
Among the countless people posting, Lei Jun once again @ the whole network, "Apple 4 is to make money and profit. Their initial selling price in North America is equivalent to 4073 RMB. They can make 800 RMB per phone, and the bill is easy to calculate."

"In the OEM stage, Apple's assembly machines are handed over to Foxconn, and we at Xinghuo do the OEM ourselves. The labor cost is still higher for Xinghuo because our employees have more vacations. Now we just hope to make up for it by charging big game companies and taking commissions from the platform."

…………

There is still a fierce battle on the Internet over various mobile phone brands and whether they are easy to use or not. Countless netizens are willing to support Xinghuo just because Xinghuo dares to give everyone benefits.

At an airport in Yangcheng, not long after Wang Chengguang landed, Brother Xiao Ma and Brother Yangzhu came to pick him up. Everyone got on the extended RV, and when the convoy started, Brother Xiao Ma wiped his sweat and said, "Boss Wang, tell that bastard Lao Lei to stop yelling about taking commissions from the game companies."

"No matter how much he yells, I feel stressed. Your logic is perfect, but it's all drawn from our blood."

The current Spark phones are just starting to sell, and 15 units only means 15 users, but these guys have been hyping up the topic of extracting commissions from big manufacturers time and time again.

The longer the hype lasts, the more familiar netizens will feel with the image of the Spark phone. After all, they recharge their games and pay to Penguin or NetEase, etc. These two listed groups will not give you any gifts. Even if there is a player carnival, it is only for invited RMB warriors, and has nothing to do with the 99% of ordinary netizens who have spent money on it.

Good fellow, you guys have been saying time and again that the players who spend money are being ripped off by Penguin and NetEase, so we will rip off Penguin and NetEase, and then make a phone and sell it to netizens at a loss...

This will be a huge topic, a huge gimmick and a huge attraction for those game rechargers who have been cheated and are cursing at the thought of being ripped off!

When buying a mobile phone, isn’t it up to the consumers to choose which brand to buy? Both Spark and Meizu are gradually gaining the reputation of cutting leeks for the players and giving back to the players?! The players love it.

Even those who don't play games can still get a bargain. How can you get 800 yuan in one go? Who wouldn't be active in picking up money?!
All in all, the big companies are in trouble.

Following Xiao Ma's complaints, Yang Zhu Ge was in tears. "How dare you say that? Can you talk about whether it's 10% or 15%? I feel that Lei Jun and Jack Huang will cut at least 20% from me. It's a sin!"

"If you guys were as ruthless as Apple and cut 30% directly, I would become your employee, and Pony, you would own 11.5% of Spark Mobile and become the majority shareholder."

Wang Chengguang laughed, "Stop pretending to be pitiful here. When Penguin Games was promoting games from other small studios on the platform, they offered a buyout price of hundreds of thousands, or an 80% to Penguin, where was their arrogance?"

"At this stage, the mobile phone manufacturers are being kind by not asking you for a 50% cut. Now it is Lei Jun and Jack Huang who are leading the push. When Samsung, OPPO, Huawei and others react and jointly propose a 50% alliance, that will be the time for you to cry."

Brother Xiao Ma and Brother Yang looked at each other, and Brother Yang's face turned pale. "50%?"

At this point he looked at Pony, who smiled awkwardly, "Penguin Platform doesn't charge 80% to everyone, sometimes it charges 70%..."

But they were indeed shocked. Both Xinghuo and Meizu were unconventional mobile phone manufacturers, and they were suddenly replaced by big catfish.

Who wouldn’t be tempted when other catfish see that they can cut the meat from the game companies? !

How many billionaires have been born in gaming giants? ! Yangzhuge is also ranked 146st on the rich list this year with billion in assets.

(End of this chapter)