Chapter 65 He is now the MVP! Three major endorsements, cooperation with Liu Yifei!
【Ding……】

Wang Yan was just about to be interviewed by reporters when the system's voice suddenly came into his mind.

[The host has achieved 17 consecutive victories, triggering a temporary system task]

[Lead the Cavaliers to a 20-game winning streak. After completing the mission, you can ascend to the 9th level of the system]

Wang Yan couldn't help but be overjoyed!

Winning 20 games in a row was not easy for Wang Yan, but not too difficult either.

Because looking at the NBA, it is rare to achieve 20 consecutive wins in a single season, and only three teams have successfully achieved this feat.

分别是70…71赛季密尔沃基雄鹿取得过常规赛20连胜的战绩、07…08赛季的休斯顿火箭队创造过22连胜的辉煌。

Of course, there is also the Minneapolis Lakers' 71-game winning streak in the 72st and 33nd seasons, which has not been broken to this day.

In other words, if this Cavaliers team achieves 20 consecutive wins, they will be tied for third in history.

Being able to be in the top three in the NBA's long history of more than 50 years is certainly an impressive record.

So this task is naturally not small for Wang Yan.

But now the Cavaliers have won 17 straight games.

Only three wins away from 20 consecutive wins

So for Wang Yan, he must win the next three games!
Just as Wang Yan thought, the reporter who conducted the interview also asked about the team's 20-game winning streak.

"If there's an opportunity to break the record, why not try?"

Wang Yan’s answer was quite straightforward.

One can imagine what the next week would be like.

The Cavaliers' focus is on their 20-game winning streak!

"Wang, Derek and Tom Thibodeau just said they are looking forward to playing against you again, so what kind of adjustments do you think they will make in the second game against you?"

“I don’t care what adjustments they make.”

Wang Yan smiled and said, "Because there can only be one ending."

"Whether it's the second game or the playoffs, it will be a replica of this game."

Although Wang Yan also has confidence in Ross's ability.

After this game, he will definitely learn from the failure and further improve himself.

but.

Don't forget, he won't stand still.

The 9th step of the system is just around the corner.

Wang Yan is confident that his strength will be further improved in a week.

And Wang Yan had a premonition.

This system has a total of 100 steps. According to common sense, there should be a big leap every 10 steps.

That is to say, after he reaches the 10th step, he will awaken a very large reward, which may directly increase his personal ability to a large level.

By then, the playoffs will arrive.

Wang Yan faced Ross with a system ladder of more than 10 levels.

The rebelliousness of the Windy City Rose.

I guess it will vanish into thin air!
. . . .

"It's time for us to discuss the competition between Wang Yan and Derek for the MVP."

The night after the game, a meeting was held immediately to discuss the matter at the TNT evening forum.

"After this battle, Wang Yan has completely shaken off the MVP competition with Derrick Rose!"

"Derrick Rose is currently behind Wang Yan in both personal statistics and team records. I'm not saying that Derrick is not good enough, but he is not as good as Wang Yan. This is a fact."

"It should be said that, as far as this season is concerned, no player can be better than Wang Yan. He is the most outstanding and dazzling star this season!"

Just as Feizhu Barkley said, whether in the expert selection or in the bookmaker's MVP prediction list, Wang Yan is undoubtedly the first.

There are only a few guys who are stubborn and don't understand basketball or think that Wang Yan might be weak or injured in the second half of the season, who still insist that the MVP may be someone else.

"To be honest, this topic can be closed now."

Smith must have said at the forum: "If the regular season ended here, Wang Yan would have been the MVP now."

"Even if we put Derrick Rose, who is second in the MVP rankings, and LeBron James, who is third, together, they may not be able to surpass Wang Yan!"

"He has been the best player in the past month or so, and his performance has been phenomenal!"

Of course, someone will definitely point this out when we talk about this.

It is impossible for Wang Yan to be in this state for the entire season.

This question still needs time to prove.

But, what is indisputable is.

Wang Yan won the Player of the Week award for the first week of December.

It is worth mentioning that Wang Yan has won the Eastern Conference Player of the Week award for four consecutive weeks.

And it is obtained continuously!
This also makes Wang Yan the first NBA rookie to win Player of the Week five times.

What's more unprecedented is that he has been named Rookie of the Week for five consecutive times!

of course.

For Wang Yan, there is no need to talk about the Player of the Week and Rookie of the Week awards.

For Wang Yan, getting this award is as easy as drinking cold water.

Even Barkley said on social media: "I suggest that the Eastern Conference Player of the Week award should be called the Wang Yan Award."

You know what, the alliance has actually considered this matter.

Of course, the league would not go so far as to name the Eastern Conference Player of the Week award the Wang Yan Award.

But Wang Yan's performance in his rookie season was indeed phenomenal.

In the future, the Eastern Conference Rookie of the Week award will be named the "Wang Yan Award."

It's not impossible.

Let's just put it that way.

If Wang Yan won 80% of the Eastern Conference Rookie of the Week awards in his rookie season.

It is really possible that the NBA official website will name the Eastern Conference Rookie of the Week Award as the Wang Yan Award in the future.

This is to encourage every future NBA rookie!

However, before this wild idea came up, the NBA challenged Wang Yan and Derrick Rose to a dunk contest after the game.

When the two received the invitation to the street dunk contest, they did not show much surprise.

After all, both of them are aware of their dunking abilities.

Looking across the alliance, there is no one better.

But what surprised the two was that they were invited at the same time.

"I didn't want to participate in the dunk contest."

On the phone, Derrick Rose thought for a moment, then replied to David Stern: "But if Wang Yan participates, I don't mind competing with him!"

The honor of winning the dunk contest is something that Screw is really not very interested in.

However, while becoming the dunk king, he also defeated Wang Yan.

This was extremely tempting to Ross, who was eager to defeat Wang Yan.

The same answer came from Wang Yan's mouth. "Did Derrick Rose really say that?"

Wang Yan smiled and then replied to David Stern: "In that case."

"If he wants to fight, I will fight!"

After receiving responses from Ross and Wang Yan, David Stern raised his glasses.

The little Jewish old man had a shrewd smile on his face, looking very proud.

Wang Yan and Ross are both participating in this year's Happy Contest, so the popularity will definitely not be low.

But the old Jewish man felt that it was not enough.

If you want to have the most classic dunk contest, it would be better to have more names of dunk masters.

“That young guy Paul George in Indiana is a great pick.”

David Stern was thinking, taking a sip of coffee: "And he is not only a dunker, he is likely to become a superstar in the future."

"He has signed a Nike endorsement contract and launched a signature shoe. His participation will also add a lot of commercial value to this year's dunk contest."

"Tyreke Evans is a young man with a very bright future, and I would like to invite him as well."

"As for LeBron James, forget it. From what I know about him, this guy is not going to participate."

After deciding on the candidate, David Stern had a new idea.

Rose, Wang Yan, and even Paul George all have a large fan base.

This year's dunk contest is more than just a dunk contest.

It's a showdown of popularity!

So David Stern thinks that this year's dunk contest final can be decided by fan voting.

This can bring fans and stars closer together.

Make the stars more down-to-earth and further enhance the players' commercial value.

Just do it.

After coming up with this idea, David Star convened a discussion meeting with the league's top leaders overnight.

This topic was quickly recognized by senior management.

If nothing unexpected happens, this year's dunk contest.

A classic is about to appear!
. . . .

For the benefit of the league, David Stern has been frantically working to increase the commercial value of the stars.

At the same time, Wang Yan's business achievements were further deepened.

Wang Yan signed several endorsement contracts one after another.

Wang Yan has signed a four-year endorsement contract with the watch brand Longines, with a total value of more than 4 million US dollars.

The reason why Longines was chosen among thousands of watch brands is very simple.

The Longines brand will become the number one brand of 10,000 yuan watches in the future, and it has a very high reputation and brand awareness in the world.

In addition, the price positioning of the 10,000 yuan watch is very tricky. It is neither luxurious nor low-end, which ensures high sales while also guaranteeing profits.

Unlike some low-end watches or high-end luxury watches, the former has sales but no profits, while the latter has high profits and low sales.

This is also the reason why the Longines brand will be so huge in the future.

In addition to Longines, Wang Yan also signed a five-year endorsement contract with Mercedes-Benz.

Perhaps it was because of the Mercedes-Benz G-Class that Jimmy Butler gave to Wang Yan that Wang Yan and the Mercedes-Benz brand had an indissoluble bond.

Mercedes-Benz kept in touch with Wang Yan's agent afterwards and finally offered him a five-year, $5 million endorsement contract.

He also gave Wang Yan a privately customized Maybach S680.

Not only did Wang Yan sign two major endorsements, but he also added a Maybach to his garage.

It is worth mentioning that Wang Yan’s teammate Jimmy Butler has also reached a cooperation with the Chinese sports brand Li Ning. Not only Jimmy Butler, but also Jrue Holiday has received attention and favor from Chinese sports brands.

Just like Yao Ming back then, Wang Yan is now like a huge magnetic field, and his teammates around him will attract huge attention in China.

In addition to the car brand, Wang Yan also signed a contract with a Chinese brand.

Yili milk.

When the Yili brand expressed its intention to endorse him, the first thing that came to Wang Yan's mind was a classic advertising slogan.

Drink Yili, have perseverance, and it’s easy to hit one out of ten shots!

Well, this is actually just a joke from netizens.

He didn't know whether the Yili brand he had signed a contract with would come up with such funny advertising slogans one day, but what Wang Yan knew was that his endorsement price was dozens of times higher than that of Yi Jianlian!
Although it is a Chinese brand, the endorsement price given to Wang Yan is still international.

And this is a long-term contract, 8 years and 1.2 million US dollars.

From these three endorsements alone, Wang Yan earned nearly 3 million US dollars, equivalent to over 20 billion RMB.

Coupled with two large endorsements from Pepsi and Nike, Wang Yan has long been at the forefront of the commercial value of basketball players.

"Wang, you have created a legend in basketball player endorsements."

During the call, Jeffrey Wexler said to Wang Yan: "If nothing unexpected happens, you will become the richest athlete in the new Forbes list."

Wang Yan has made more than 4 million US dollars in the past year.

It is not an exaggeration to say that his ability to make money makes him the number one richest athlete on the Forbes list.

And more importantly.

It only took Wang Yan a few months to embezzle so much money.

"And as far as I know, Nike is actively designing and producing the signature product for you. They expect it to be officially released at the end of this month and put on sale next month."

"So fast."

I was a little surprised when I heard that.

But Wang Yan also understood why Nike acted so quickly.

Because Nike's current sneaker sales have been caught off guard by Adidas' Rose series.

The main reason is that screw shoes are cheap and comfortable to wear, and the players are also famous and well-known.

Nike urgently needs a young spokesperson to fight Rose.

"Wang, the Forbes Athlete Rich List for the past year will be released at the end of December. In order to strive for the first place, I plan to actively discuss endorsements with luxury brand companies. LV and Hermes are both within my consideration range."

Luxury brands are also a very important endorsement category.

The endorsement fees are also sky-high.

Especially since Wang Yan has a stunning appearance, he is extremely attractive in endorsing luxury brands.

"can."

"There is one more thing, Wang. Yili wants to shoot an advertisement for you. The time is tentatively scheduled for next Saturday. It will only take a few hours and won't take you too long."

"I'm OK!"

"By the way, they have another spokesperson with them this time. I heard that she is very well-known in China and is a beauty. She is also your fan. She came here especially to get to know you. You are so lucky, hehe."

Wang Yan became excited when he heard the word "beautiful woman": "Who is the spokesperson for Yili?"

I couldn't remember the person's name, Jeffrey Wexler, at the moment, but after hanging up the phone I sent his photo to Wang Yan.

When Wang Yan saw it, his eyes widened immediately.

Oh it's you.

Fairy sister, Liu Yifei!
(End of this chapter)