Chapter 362 Supermarket; Products

In October, the capital city is in the thick of autumn, with red leaves covering the branches and golden leaves all over the ground.

At six o'clock in the morning, the powerful biological clock woke up the sleeping Tan Xing.

I got up, washed, went out, and rode my electric bike to the nearby Jiahe Supermarket.

He is the head of the fresh produce department in this supermarket.

The fresh food area includes vegetables, fruits, meat, seafood, etc., which need to be purchased in large quantities every morning and the shelves must be kept clean and fresh at all times.

Facing the somewhat cold autumn breeze in the early morning, Tan Xing arrived at the store and started a busy day of work.

Sorting, replenishing, cleaning, packing, checking goods, and moving them wherever they are needed.

Although he is a supervisor, his daily work is actually very trivial.

Tan Xing muttered in his heart, "I hope more of the newcomers this time can stay."

Even a company like Jiahe, which offers good treatment, has a high employee turnover rate because sometimes employees are simply too tired.

Especially recently, there are more and more goods in the fresh food area, and the customer flow is also increasing.

Tan Xing moved quickly through the supermarket, and the information on the rows of shelves flashed quickly through his mind.

"Have the beef and mutton arrived yet? Hurry up, hurry up. The weather has cooled down and it's selling well now."

"Have you changed the price tags? The prices of vegetables and fruits have increased today, change them quickly!"

"There are three trucks of goods to be unloaded. There are dragon fruits, bananas, and organic vegetables. Come with me to help unload the trucks."

"Quick, quick, quick! Move quickly and in a cool way."

We started at 6:8 and worked until : before opening, and everything was ready.

The supermarket now has a brand new look.

There is no garbage on the ground, no dust on the shelves, it is clean and tidy.

Fresh butchers, neat rows of vegetables and fruits, all the goods are kept in perfect condition, quietly waiting for the arrival of admirers.

The door opens on time at 8 o'clock.

As soon as the doors open, it is peak time. The morning market has a huge flow of customers, who flock in and push carts among the shelves.

“What can I do for you?”

"Okay, take care~"

After a while, Tan Xing saw a long line in front of the butcher shop.

"Sigh~"

“The meat business is so good every day.”

An old man in the queue responded to him: "This meat is delicious, tender and juicy, without any smell of mutton. The whole family will never get tired of eating it."

"It's just a little expensive, and my wallet can't stand it."

"That's right, boy. I see you've raised the prices again. Meat is rising, and so are vegetables. If they go up again, I won't come here!"

"Where do you get all this mutton and beef, young man?"

I just said a few words and the old men and women in the queue behind me started talking about it.

Tan Xing had long been accustomed to it and explained patiently.

"This meat is all raised on the company's own ranch in Altai, Xinjiang Province, and is all organically raised."

"There are two million acres of pastures in total, all of which are high-quality organic grass, without the use of chemical drugs and hormones."

"The cattle and sheep eat organic grass and drink mineral water."

"The sheep breed is also carefully selected by the company. They are strong, long and deep, and have full muscles."

"Look at this mutton, it's red, tender and bright red, high in protein, low in fat, and evenly distributed in the muscles."

"It is also shipped by air from the Northwest vacuum cold chain. At this cost and price, it is definitely worth it."

Some elderly people are old customers, but they just like to listen to Tan Xing talk about these things to prove to their companions that the expensive ingredients here have their reasons.

The mutton cut on the chopping board is indeed brightly colored, which makes people very tempted at first sight.

"Tan Xing, Tan Xing, another truckload of goods has arrived, rice, flour, and cornmeal, come and help move it!"

"I'm coming, I'm coming. I'm going to get busy now, brothers and sisters."

"Great, the rice and flour here are also very good, and the steamed buns and dumplings made from them are delicious."

"Let's go check it out later."

With a bag of rice weighing down his body, Tan Xing felt that his body had once again borne a weight that he shouldn't have to bear within a week.

But there’s nothing we can do about it, the customers like it!

Tan Xing was so busy that he didn't have time to eat breakfast until 9:30 in the morning.

Calling two newly hired employees, the three of them went to a noodle restaurant not far from the supermarket.

This noodle shop was recently opened, and since all the ingredients are sourced from supermarkets, it is naturally frequented by supermarket employees.

Because of the good ingredients, the noodle restaurant’s reputation has gradually accumulated.

"Boss, a bowl of mutton noodles."

"me too."

"me too."

The boss called out, "Okay, three bowls of mutton noodles."

Tan Xing looked at the two new employees who had lost some weight and said, "Boss, give me three more servings of mutton."

The boss smiled even more happily.

"How is it? Are you tired?" Tan Xing asked. The two men performed well and he wanted them to continue working for him for a long time.

One of the employees, Zhu Zeng, who has a round face, said jokingly: "If nothing else, it's very effective in losing weight. When I'm busy, I can jog all the way."

"I lost 20 kilograms in one month, and Tang Yong lost 15 kilograms."

"It's really tiring." Tang Yong also said: "The business in the store is too good. Whether it's the morning shift or the evening shift, the customer flow is frighteningly large."

"We already had a lot of customers, and during this period, the company has expanded its fresh food categories, word of mouth has exploded, and business has improved a lot."

Tan Xing said mysteriously: "Last month, the store's daily sales exceeded 12 yuan for 20 days."

Zhu Zeng and Tang Yong did not realize what this meant.

Tan Xing said solemnly: "Come on, keep going, at least finish this year, and the dividends at the end of the year will exceed your imagination."

Zhu Zeng: "We have it too?"

“Everyone has a share.”

Tan Xing said: "I have been working in this industry for so many years, and I am tired everywhere. Other industries also have their own difficulties, but you should know that Jiahe's treatment in the industry is the best."

Zhu Zeng and Tang Yong did have the idea of ​​running away, but now they hesitated because the salary here was indeed much higher, and it just so happened that the interview came at this time.

"Eat noodles, eat noodles."

"To be honest, the organic lamb here is really top-notch!"

Before finishing his noodles, Tan Xing paid the bill first, then returned to the supermarket to start a passionate day.

After 12 noon, I went home to rest, and started the night shift again after 6 pm.

At the same time, under the lights of thousands of households, delicious food was served on the tables.

There are lamb chops with natural nutrition, tender vegetables, and fresh fruits. Every piece of food is a delicacy.

At night, Tan Xing’s main work is to clear out, count inventory, and inspect. After finishing these, he also has to record today’s sales comparison on the computer.

Today's work is finished today.

As expected, today's daily sales have increased again, and the total daily sales of the entire store must have exceeded 20.

After everything was done, he dragged his tired body and prepared to go home.

When I was leaving the store, I happened to meet Zhu Zeng and Tang Yong who were also fiddling with their electric scooters. I gave them a few words of encouragement out of habit.

"come on."

"Tomorrow will be better."

After saying hello, Tan Xing rode his electric bike onto the empty road, his figure stretched out long under the light of the street lamp.

"Just now, the cold night was full of snow, and the mulberry nest left by the wolf was full of clouds..."

“Drip…drip…”

Zhu Zeng and Tang Yong caught up with him, "Brother Tan, have you ever thought about opening your own store?"

There were few people and cars on the road late at night, so Tan Xing simply drove side by side with the two of them.

"I have thought about it. Why haven't I thought about it? I have imagined standing at the door of the store, watching every customer walk out of my sight, and then I would be worried about the amount of money in the cabinet. But the reality does not allow it, and the income in the store is indeed considerable."

"Brother Tan, can you sleep during the day?"

"Only if I don't sleep can my family sleep better."

Tan Xing's electric bike rushed out, and there was a brick lying across the road. The road was so wide, but he fell on it.

...

After nearly a year of development, Jiahe Supermarket now has 50 stores.

The store expanded by twenty stores in one year, which is neither fast nor slow.

However, there have always been two voices within the leadership team of Jiahe Supermarket.

Led by General Manager Peng Shuyu, the team firmly implements the boss's strategy of focusing on high-end brand supermarkets and has always done so.

But there is also another voice, led by Vice President Dong Xu, which calls for accelerating the layout in major cities across the country.

At the end of the weekly work meeting, Peng Shuyu told each department about their current work results.

"Of the 50 stores, more than half achieved sales of more than 500 million this month. Most of them are old stores, and the performance growth of new stores is also impressive."

“Overall, business is booming and the head office is very satisfied.”

"Everyone, is there anything else you want to say?" Peng Shuyu said with a smile, "If not, then we can adjourn the meeting. We are doing millions of dollars in business every day now, so we need to rush forward towards the end of the year."

"I have a question."

The crowd who were about to adjourn the meeting looked in the direction of the voice, and as expected, it was still Dong Xu.

Although the boss rejected his proposal last year and set the tone for the high-end brand, he did not kill it with one blow.

He still jumped up and down, but he was as steady as a rock in this position.

Because the group also has a large number of basic products that need to be digested by the market, this is the reason why Dong Xu has always insisted.

"As for edible oil, since Jiahe Grain and Oil was kicked off the supplier list, Jiahe Supermarket has been short of edible oil."

"This is a kitchen necessity. Now all stores are reporting that this has a significant impact on customer flow."

"In addition, South American shrimp, salmon, lobster, blue crab and other products from the northwest have also been put on the market in large quantities this year, and the market performance is extremely hot."

“Tianhe’s aquatic products department has been contacting us, trying to get into Jiahe Supermarket.”

“But what’s interesting is that we don’t have a store in our Northwest base.”

“The supply of seafood has always been from the coast and imported from island countries. The reason is that the products of the Ministry of Fisheries have just been launched and have not been recognized by consumers.”

"If you don't mind taking up a little more time, I'll show you what Northwest seafood looks like."

Dong Xu took out a USB drive and connected it to the projector.

Peng Shuyu frowned but didn't stop him. She couldn't stop him as Dong Xu had been making trouble for her for a long time.

After a while, Dong Xu started playing the video on the projector.

What you see should be a seafood wholesale market, which is crowded and busy.

Dong Xu said: "This is the seafood wholesale market in Lanzhou. The normal seafood supply is 30 tons per day, and 50 tons per day during holidays."

"Tianhe Aquatic Products Department has established a whiteleg shrimp farm in Lanzhou, and the market performance is particularly good."

“The key profit margin is high.”

The scene then turns to supermarkets, where citizens are selecting seafood, and the terminal demand for seafood is also very strong. "In addition, the Ministry of Fisheries has also achieved success in the breeding bases of crabs, fish, shellfish and other species in saline-alkali land in Zhangye, Jiuquan, Urumqi, Aksu and other places."

“This is a potentially huge market.”

Peng Shuyu said in a serious tone: "You have said the same thing many times. We can't change the positioning of the supermarket for a product. It's putting the cart before the horse."

Dong Xu was not in a hurry, but laughed instead.

"Yes, General Peng is right. It's a good idea and it's what we do. Jiahe Grain and Oil is engaging in a price war. It's too low. Let's kick it out."

"We don't want Tianhe's greenhouse vegetables in the suburbs of Beijing that are not organic, and we don't want the sea rice in Jiangsu Province that we are not familiar with the market for."

"Before, the degraded grasslands in Urat supplied beef and mutton, but now the organic pastures in the Asafoetida Gobi are supplying them. I suddenly remembered that Urat had sprayed pesticides on a large scale to prevent rodent infestation a few years ago, so I quickly kicked them out."

"Cistanche deserticola, sea buckthorn, and kenaf tea are also sprayed with pesticides and fertilizers, but the products are high-end and the rich like them. Alas, they must be had."

"The dragon fruit from Guangxi and the bananas from Hainan are organic, of good quality, and are expensive. Not only do we want them, but we have to raise the price sharply..."

Every time Dong Xu gave an example, the faces of everyone in the conference room would darken.

However, seeing the calm Peng Shuyu, the group felt more confident.

That’s right, Dong Xu is basically a second-in-command without any help, and there are few people among the senior management.

Holding his breath, Peng Shuyu patiently waited for Dong Xu to finish speaking, "Boss Dong, no matter what, the performance speaks for itself. The company has developed very well this year."

"By the end of the year, if you and I work together and make another sprint, it will be no problem for revenue to exceed 30 billion yuan."

"You care too much about performance." Dong Xu teased, and pointed at himself: "I'm different. I will consider it from the perspective of the group."

"You have all heard about the group's latest 10 million mu Xanthoceras sorbifolia project, among which the industrial structure adjustment part, saline-alkali aquatic products and economic forests are the key points."

A salt lake under construction appeared on the screen at the right time.

"This is a salt lake in the lower reaches of the Shule River, north of Dunhuang, east of the West Lake Wetland. In the summer, water from upstream arrives here."

"In the future, this will be an aquaculture base. There will be many more examples like this."

“The future sales of these products is a major issue that the group is also considering.”

Peng Shuyu pondered and said, "It's impossible to rely on supermarkets alone. Even if we speed up the expansion and lower the threshold, we can't afford such a large volume."

“It’s not a question of whether or not you can bear it.”

Dong Xu shook his head. "It's a question of whether or not you're considering it. It's better to do it than not to do it."

"Then what do you want to do?"

"Gather another team and set up a regular supermarket brand."

See you in the picture!

Everyone thought Dong Xu would cause trouble, but they didn't expect him to be so ambitious.

"You are creating division!" Peng Shuyu's face turned red. "The company is on the rise. If you behave like this, no one will want to go with you!"

"I've already reported the plan to my boss. This isn't the first time I've done something like this, so it doesn't matter if I call it back one more time."

While packing up his computer and USB drive, Dong Xu said, "But I feel like it will work this time."

Dong Xu's figure disappeared outside the office door, and his good mood was completely ruined.

"General Peng, what should we do now?"

"Do your own thing well." Peng Shuyu encouraged, "Don't worry about him, and get the results right."

"Yes."

"Even without him, this year's performance would still exceed 30 billion yuan."

"Yes, we must fight for our dignity."

"Oh, right." Peng Shuyu remembered something, "Contact Jiahe Grain and Oil. They have two or three high-end edible oil brands that should be ready for the market."

"Never heard of it!"

"Dong Xu had been in contact before." Peng Shuyu said, "One of them is sunflower seed oil, the brand positioning and quality are definitely strong enough."

"it is good!"

"I'll ask right away."

For a long time, soybean oil, palm oil and rapeseed oil have been the main forces in my country's edible oil consumption, while sunflower oil has been almost zero.

But this is not because there is no market.

Rather, it is because the supply of sunflower seeds for raw oil is limited, which limits the pressing of sunflower oil.

Many processing companies were forced to change their business, and the fact that scarcity makes things more valuable gradually became apparent.

In fact, internationally, "healthy oil" and "high-end nutritional oil" have always been synonymous with sunflower oil.

With the help of Tianhe's sunflower varieties, Jiahe Grain and Oil has established a number of dedicated sunflower bases in the northwest.

It should be enough to meet the needs of Jiahe Supermarket.

Peng Shuyu said in a deep voice: "I'm asking, let them go on the market, what's the point of staying in the laboratory all the time!"

"There are also thousands of acres of organic orchards in Guangxi and Hainan, which are directly leased and not allowed to be sold to the public..."

The meeting, which should have ended long ago, continued for a while.

After receiving the task, people left one after another. On the table, the newly launched fir potted plant of Tianhe was quiet and mysterious.

"No one can stop us from achieving our 30 billion target this year!"

……

Sichuan Province, Chengdu City, Shiting Village.

A thin mist lingers, and the green leaves appear more resilient in the air.

Beside the straight village road, a group of villagers gathered together in a noisy manner.

"Hey Zhang Wei, why are you dealing with so many dead bugs?"

In the middle of the crowd, Zhang Wei was half-squatting on the ground. In front of him was a piece of white paper with a handful of cabbage worms on it.

"The medicine was applied yesterday and the worms died today."

"That medicine won't work. We inject the medicine on the same day, and the patient dies immediately on the same day."

The village secretary Zhu Youbing cursed, "Li Laosan, you only know how to play cards all day, what do you know? This is a biological pesticide. Do you know what a biological pesticide is?"

Li Laosan said confidently, "I don't know!"

"Humph." Zhu Youbing said proudly, "This biological pesticide is different from chemical pesticides. All its ingredients come from natural plants."

“It takes a while to see results, but it’s safe and reliable!”

Li Laosan said: "That kind is still rapeseed, what's the difference?"

"You are an ignorant person. If we want to build the most beautiful village, not only the environment should be beautiful, but also the agricultural products should be good!"

"Next year, when the hydrangeas bloom, there will be more tourists."

"With so many tourists, we have to sell something. If we use less pesticides and fertilizers, the rice we grow will taste better and the oil we squeeze will be more fragrant."

“Isn’t that how reputation is slowly built up?”

Zhu Youbing talked eloquently, saying that his grandson's performance in the past two years had really impressed him.

The farm of more than a thousand acres really allowed him to have fun.

The level of farming is changing visibly. This year's rapeseed and wheat in spring and rice in summer all had bumper harvests.

There are more and more machines such as tractors, harvesters, drones, etc., and drying facilities have also been added, which has become a trend.

But what concerns him most are the rice field hydrangeas, and last year’s hydrangea festival had already gained momentum.

If it weren't for the earthquake, I believe it would have become famous.

Next year the flowers will be even bigger, and the village has applied for funds and loans to renovate the infrastructure, so the future is promising!
Compared with Zhu Youbing, Zhang Wei's focus is somewhat different.

He fiddled with the dead bugs with his fingers, killing both large and small ones. The effect was really good.

He had seen the bitter lily before, was this the power of the final product?
So efficient!

If you say it is a chemical pesticide, I would believe it. But no, chemical pesticides produced by ordinary manufacturers may not be as strong as this!
After thinking about it, Zhang Wei ruthlessly pinched some of the tips, which caused Zhu Youbing to be puzzled, "It's a pity to pinch the rapeseed sprouts now!"

"I'll take it for pesticide residue testing."

Zhang Wei ignored the others who were watching the fun and drove away.

"Hey, I haven't gotten in the car yet!"

...

Lanzhou City, Yuzhong Agricultural Technology Center.

"Maybe when taking samples, the time of medication registration was wrong? There is no residue left from the medication I used yesterday."

"impossible."

Agricultural technician Li Yangang said confidently, "That is the vegetable planting base that signed a contract with Jiahe, and it is in the critical period of organic certification."

"It's probably because of the special features of biological pesticides. Pyrethrin decomposes in 2 hours under sunlight. Quanwang's medicine is also a plant-based pesticide. It's nothing to say that it decomposes quickly, but the efficacy is too overbearing!"

Another technician said, "If it's as you said, the worms died so cleanly, this medicine is really effective!"

And in the center of Lan City, in the King of All’s experimental building, cheers suddenly broke out.

"Passed, passed."

"Sophora flavescens is certified organic by the USDA!"

"Fuck, it finally passed. The EU and Australia took three months to pass, but this damn USDA has been holding it up for so long."

"We'll celebrate your success tonight."

General Manager Yu Qin was also very pleased as the domestic market had already established a reputation and there were no more restrictions abroad.

Now the sea is wide enough for fish to leap!
"Boss Yu, you're already in arrears for this celebration banquet."

"Haha, let's clear it all up today."

"That's a nice thought." The usually aloof researcher Li Hui suddenly said, "We have to settle the debts one by one."

"..."

"Please don't make it difficult for Mr. Yu. It will take a long time to settle the matter."

"Don't worry, don't worry." Considering that several products have shown explosive growth in the past year, Yu Qin decided to appease these "troublemakers" first.

"I'm not going anywhere before the annual meeting. I'll stay in Lan City. I'll settle accounts with you when I'm free."

...

Jiuquan.

Guo Yang drank tea comfortably, looking at the snow-capped Qilian Mountains outside the window.

The good news sent back from all over the country echoed in his mind. This side was making progress, and that side was reaping great rewards and achieving remarkable results.

Today, the group is not short of money.

Guo Yang has always been aware that Dong Xu has ideas about Jiahe Supermarket. He mentioned it at a meeting last year or at the beginning of the year.

But he rejected it.

After thinking for a while, Guo Yang decided to approve it this time.

The benefits are not high and it takes up a lot of capital. This time the brand can indeed go the route of capital listing.

As for the future sales of products mentioned by Dong Xu, Guo Yang places more hope on Huinong.com.

Whether it is offline production and sales matching or online e-commerce live streaming, the potential is very high.

buzzing.

"Hey, what's up, teacher?"

"Du Jianwen, chairman of the Qaidam Agricultural Reclamation Group, contacted me and planned to bring a team to Jiahe for inspection and study."

Weng Lixin smiled and said, "The reclamation company hasn't returned your two rock-collecting machines yet. You can ask for them back in person this time."

(End of this chapter)